Mar 21, 2019 - Behind Vodafone Idea rights issue deep discount is a tested strategy

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TradeBriefs Editorial From the Editor's Desk

How to hack the freeconomy
I have come to realise, however, that I am nothing but a novice. One popular route to free riches involves a "referral code", which gives each person who uses it a credit for helping secure new customers. Felix, who runs a startup in San Francisco, has taken this to extremes. He accomplished what he calls his "Bay Area hack" by buying around $600 in advertisements on Google and placing his referral code from Uber in each ad. He spent hours fine-tuning his approach until his ads often had a higher click-through rate than Uber's own. For each person who signed up to Uber's service through his ad, he received a credit. He eventually amassed $30,000 in credits, which allowed him to ride around the city in Uber's cars and eat three meals a day from UberEats, the company's food-delivery service, for a whole year without paying a cent.

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Anand Mahindra lauds Mukesh Ambani, says Reliance Jio could give Amazon 'a run for its money'

Mukesh Ambani is one of the world’s most successful businessmen. He is the chairman of Reliance Industries Ltd, the founder of Reliance Jio, a billionaire with a net worth of $55 billion. But there's more to him than meets the eye.Get latest Economy online at cnbctv18.com



Today's TradeBriefs Cartoon

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